Image of a snowy forest overlaid with transparent purple. A solid red curve sweeps across the bottom of the image. | Dorothy Wisnewski, freelance copywriter

Do good. Make bank. Change the world.

Redefine what’s possible for your business with empathy-based marketing and sales copy that converts.

A portrait of Dorothy smiling warmly while looking directly at the camera, holding a black coffee mug with both hands. She's wearing a turtleneck with thin red, purple, and gold stripes. Behind her is a wall of weathered white exterior siding. | Dorothy Wisnewski, freelance copywriter
Dorothy standing in the snow laughing, with a big grin, in front of a snow-laden conifer. Photo: Michael Forster Rothbart

Build a legacy you can be proud of

Hey there! My name’s Dorothy Wisnewski, and I’m a strategic messaging partner for inclusive brands doing good things. I can fix your core messaging, guide your marketing strategy, and craft strategic copy that drives revenue. All in a way that aligns with your values… and makes the world we share a little better for us all. Let’s have some fun!

Ways to work with me

Brand Messaging Deep Dives

Struggling to explain why people should care about your work? I’ll coach you through all the deep, strategic brand questions to figure it out.

 

Together, we’ll sharpen your value proposition, differentiation, audience, voice, and more. And in just one week, you’ll have a done-for-you Messaging Guide that you and your creatives can run with. 

Dorothy not only helped me solidify the voice of my beauty business, but also helped me realize what I stood for, since the business is an extension of myself. Dorothy made me feel seen. She asked deep cut questions to really get to the core of my business’s value proposition and understand what kind of people I am trying to connect with through my business. Not only was Dorothy brilliant and wickedly creative, she was also funny, professional, and a joy to work with. I recommend her services to anyone who has difficulty communicating their business to others.

 

Mindy Kurtmer, Holo Duck

Delhi, New York

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Messaging strategy

Get focused, detailed guidance on how and where to effectively build your brand, with customized strategies to fit your goals, timeline, and budget. You’ll be unstuck and taking intentional action on your new plan, lickety-split.

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With Dorothy's expertise, I was able to take three offers and condense it down into one really good, compelling offer. That's really changed how I communicate about my business, and makes me a much more effective sales person…. So I can't say enough good things about Dorothy. Five out of five, ten out of ten, hundred percent, A+!

 

Alex Hitt, TikTok Business Consultant 

Kailua, Hawaii

Digital & print copywriting

Rubber, meet road, with completely custom conversion experiences. Every copywriting engagement includes both strategic consulting and tactical execution – from websites and lead generation funnels, to direct mail and UX copy.

 

Plus, you can design, build, and launch your assets in-house, or through one of my strategic partners for accelerated time to ROI.

It was such a pleasure working with Dorothy. Her approach and insightful interview skills guided her to effective, powerful content that spoke on-brand, on-voice. I would highly recommend her writing services to anyone looking for truly unique content, that matches exactly what is needed to cut through the marketing noise and stand out.

 

Donna Galassi, Blue Zenith Design + Strategy

Denver, Colorado

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Meet your new secret weapon

I’m Dorothy Wisnewski, Copywriter and Brand Messaging Strategist for inclusive brands doing good things. I’m here to help you change how you think about not just your brand and your business… but yourself, what you deserve, and what you’re capable of. 


If you’re a B2B agency or consultant, bonus: you’ll love my ninja-like ability to drop into your client process, add deep value to your services, and generally make you look, like, really smart.

Headshot of Dorothy on balcony. Photo: Lyndsay Hannah

Let's build something amazing together!

Grab a quick 20-minute consult to check the vibe, get some bespoke project recommendations, and request a quote.